What is Kajabi?

So, what is Kajabi? I am going to talk in this article about everything you need to know about what Kajabi is, what it does, why you need it, and what it replaces in your online business. If you have an online business, if you have online courses, a membership site, or any kind of presence online where you are monetizing what you know or you are selling your knowledge in any capacity, Kajabi is for you. My hope is that in this article I can show you exactly why Kajabi could be the exact thing that you need. If you end up trying out Kajabi using my link, lanesebring.com/kajabi, I want to give you my $25,000 course launch email template. These are the exact emails that I use in the Kajabi system to launch my course and I made over $25,000 doing it. This was just in the first few months of using Kajabi and the first course that I launched. If you end up signing on to Kajabi and becoming a paying member, part of what you pay Kajabi will go back to support this channel, and I would very much appreciate that. Just as a way to say thank you I am going to put that course email template in your hands. Go to lanesebring.com/kajabi and get started with your free trial. I promise you Kajabi will not let you down.

What is Kajabi?

Kajabi started about 10 years ago as a basic online course hosting platform much like Teachable or Thinkifit. But over the last decade, they have completely changed their approach and Kajabi has become an all-in-one online business solution. What that means is that Kajabi has basically replaced virtually every other online tool that you would use in an online business. Like online course hosting, website hosting, website building, your email list, your landing pages, your sales funnels, and your live webinar hosting. All that goes into making an online business work, Kajabi put it all under one roof and they are able to provide all of those for way less than it actually costs if you had all those separate. Kajabi is truly everything you need to run your online business in one platform, for one price, and when you add up all that, it is at a pretty competitive price at that. Kajabi keeps expanding and growing its features, but the price stays the same. So, you pay what you pay and they keep adding to the tools that you have. Not only have they already replaced a ton of tools that you would use in an online business, but they keep expanding and keep growing and adding new tools to it, so you continue to benefit and the value of Kajabi grows over time.

 Who is Kajabi for?

Kajabi is for anyone who has an online business. What I mean by that is really anyone who is looking to make money online by selling their knowledge. What do I mean by selling knowledge? I mean people who have online courses, membership sites, or some other way that they take their expert knowledge and they make money from it. For example, I have an entire business called Preaching Donkey where I help pastors communicate better in their preaching and that is an entire business that is completely run on the Kajabi platform. I have courses, I am launching a membership site soon, and I have some books and all of that I am able to host, sell and provide on Kajabi. Not only that but I'm able to track who opts into my list on Kajabi and then Kajabi keeps track of each person and the path that they've taken, what they've clicked on, the emails they've opened, the landing pages that they viewed, who has converted into members, who bought a product, and who still just a subscriber, and the path that everybody's on. Kajabi works all that out for me. So, if you are like me and you either have an online business or you have a desire to have an online course, an email list, or a website and put all those pieces together then Kajabi is for you. Kajabi is also for you if you are all the way down the road and you are on Teachable, and also Convertkit, and also ClickFunnels, and also on Squarespace or WordPress. This was me. I was on all of those things and then I put all of it onto Kajabi and I fully migrated over, and it made my life so much easier. So that is really who Kajabi is for, it is for online business owners, online entrepreneurs and people who sale their knowledge.

 Why do you need Kajabi?

There are two primary reasons that stick out to me.

1. It is going to simplify your life as an online entrepreneur.

It makes life easier by putting everything into one place and not having to integrate any tools because all of them are in one place and under one roof and speaking the same language. You only have to learn one piece of software and that one piece of software is so powerful that it connects all of these pieces together and all of it speaks the same language and all of it automatically integrates. If you have had to piece things together as an entrepreneur and hope that your WordPress plugins don't update wrongly and then mess this up over here on your email list. You hope your email list and your course provider are speaking together because if they are not, then there are going to be people who bought your course, but they were not tagged properly in your email list, so now you are emailing them, selling them on a course that they already bought. Kajabi fixes all of that. It makes it so simple and so automatic; you do not have to worry about anything updating badly or not speaking to each other because all of it is under one roof. Kajabi just simplifies your life as an entrepreneur in a magnificent way.

2. Kajabi gives you superpowers.

This is one of the things that they talk about over at Kajabi. When I wasn't on Kajabi yet, I thought, okay that's just a sales gimmick, but it is really true. You really feel like as a business owner you have superpowers when you are on Kajabi, because there are so many things that you can do to grow your business, to track your metrics, to bring opt-ins into your list and to ultimately make conversions and make an income and continue to grow your business. It is really an incredible tool that makes you feel so powerful and invincible as an entrepreneur. It gives you hope that you can continue to grow your business and reach your income goals, your business growth goals, and reach the things that you want to do as an entrepreneur. It just takes the pressure off and allows you to do the things that you love to do. For me that is making content. I love to make content and I love to coach both one-on-one and in group settings. If I was bogged down in my software all the time it would be difficult for me to do that. Kajabi simplifies and gives me the superpowers that I need so that I can just be a business owner and grow my business and focus on the things that actually contribute to income and growth.

 What does Kajabi replace?

I talked about this a little bit before, but I just want to mention this one more time, Kajabi replaces your email list, your website, your course hosting, your membership site hosting and community, your landing pages, your sales funnels, and your payment processor. Those are seven main things that Kajabi completely replaces. If you add all those up, it replaces it at a much cheaper level. It has saved me somewhere around $2,000 a year to be on Kajabi versus paying for all seven of those different platforms. At first, I thought Kajabi was expensive. When I went on the pricing page, and I looked at the price and thought that is a lot of money but I didn't realize that just between Teachable and Convert kit, I was already at more money per month than Kajabi charges. That is only two tools and I still have to make those two things talk to each other. It did not replace my website, my sales funnels, my landing pages and so on. So, I decided to stop trying to play it safe by having all these different platforms that were “cheaper” but added up to way more. I decided to go all in on Kajabi and ultimately saved a ton of money.

I want to give you a recent example of something that happened in my business, where I was completely out of commission, I was sick for two weeks with COVID-19. For two weeks I was completely fatigued, I had no energy, and I could not work. What Kajabi did for me during those two weeks is it kept my business running even though I wasn’t. During that time, I had 300 opt-ins. What I mean by that is 300 people downloaded my lead magnet and subscribed to my list and Kajabi worked all that out. There were videos on YouTube that invited people to download my lead magnet and they got onto my list. Those 300 people were put through my welcome sequence, which Kajabi automatically does, and they were presented with an opportunity to buy my course. Enough of them did to where in those two weeks I made $1,535 from core sales completely in automation. That's not to mention the other money that I made into my online business. Kajabi made it so simple even though I was completely out of commission and really didn't work much at all, Kajabi just kept running in the background for me so that I could just get well and come back to work.

Kajabi has made my life so simple, it has given me superpowers and it has replaced a ton of different online tools that I used to have to mess around with and try to figure out. I would love for you to be able to experience the same thing. So, if you want to try out Kajabi, go to lanesebring.com/kajabi. You can use that link and you will get your free trial that Kajabi gives. But then if you become a member of Kajabi, after your 14-day trial I want to give you my $25,000 course launch email template, totally free. This will get you started when you launch your first course. It will give you an exact template of emails, when to send them, and how to send them to your list to have the most success when you launch your first course or your next course on Kajabi.